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$8 million deal between Unibet and Bingo.com

$8 million deal between Unibet and Bingo.com
unibet

Unibet Group paid $8 million to Bingo.com for its online business, brand and URL

The world of igaming is rich in the news about various takeovers, mergers and purchases and 2014 was also full of surprising deals that could not pass unnoticed. The first place still keeps Amaya Gaming after it purchased PokerStars and Full Tilt, but we would like to draw your attention to some other incredible bargains.

Bingo takes a small part of the income from the online gaming, although it becomes more and more popular every passing day. Unibet Group announced about its intention to buy Bingo.com Ltd on 31 December, 2014 for $8,000,000.This is not a lot of money if you compare it with Amaya’s deal.

The Chief Executive Officer of Bingo.com, Jason Williams, admits that in the world of online gambling smaller companies experience some problems competing with more outstanding operators. As a result, Bingo.com, which is a European brand, had problems operating on the igaming market.

Read also:   A responsible gambling TV ad appeared on TV thanks to bookmakers

“Due to this situation the company Bingo.com Ltd and its managers resolved to put their online business as well as the brand and URL on sale. The management team began discussing the conditions of sale with Unibet Group, whose offers were the best for the company.”

The company Unibet has been operating on the European igaming market since 1997, and is among the companies listed in NASDAQ QMX Stockholm. The group is offering online entertainments to 9,5 million people in 100 countries in 22 languages.

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